Use data as a strategic asset. Get access to information at critical moments for decision-making, get rid of inefficient operating processes and improve the experience of your customers. Feel the digital transformation and discover all of the opportunities that it makes available.

The professionals who specialize in big data are in great demand and are becoming one of today's most sought after.

Start

9 march 2020

Duration

60 hours

Language

Spanish

Format

Online

Qualification

Big Data and Visual Analytics Executive Programme (online)

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Professional Outings >

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Access Profile

Managers, professionals and entrepreneurs who aim to increase their knowledge of big data. At the present professional or specialist profiles in the functional areas of operations, marketing, sales, big data and commercial intelligence, managers of SMEs and entrepreneurs.

Program

The program consists of 6 Modules.

1. Fundamentals of Big Data

2. Business Analytics

3. Big Data Technology

4. Data Science

5. Visualization and Artificial Intelligence

6. Business Applications Success stories

Objectives

Improve the decision-making process
Discover new business opportunities
Take advantage of analytics for the development of your business
Convert large volumes of data into valid and relevant information
Improve your knowledge of your customers
Learn how to implement strategies based on data

Faculty

David Villaseca (Manager)

Director. Forbes Top10 “Leaders under 40”. Financial Services Digital Lead, Accenture Digital SPAI. Global Head of Digital Strategy BBVA. Board member of the Chief Marketing Officer (CMO) Council. Author of books on Marketing and Digital Business. Previously, Senior Brand Director at Coca-Cola, Fanta and Nordic Mist.

Raúl Arrabales

Co-Fundador en Serendeepia Research y Director de Inteligencia Artificial / Neurociencia Cognitiva en Psicobótica.

Psicólogo general sanitario, ingeniero en informática, MBA y doctor en Ciencias de la Computación e Inteligencia Artificial. Arrabales cuenta con una experiencia profesional de 18 años trabajando en diversos ámbitos: en el académico como docente e investigador y en la empresa como gerente, jefe de proyecto, consultor tecnológico y estratégico. Arrabales ha trabajado principalmente en el sector de los contenidos digitales para varias compañías internacionales como IBM, Arris, Orange, Altran y Accenture. Actualmente es Co-Fundador en Serendeepia Research y Director de Inteligencia Artificial / Neurociencia Cognitiva en Psicobótica.

Macarena Estévez

Founder and CEO of Conento, experts in Data Science and Data Analytics applications. Founder of SMARTEK Data Driven Marketing. Corporate Excellence Consultant- Centre for Reputation Leadership. Formerly Research Director Spain and LatAm GroupM.

Antonio Sarasa

Systems and Artificial Intelligence Professor

Systems and Artificial Intelligence Professor. Expert in Business Intelligence and Big Data. Author of books on Data Management. Formerly consultant to Red.es.

Rafael Sueiro

CFO Carlson Wagonlit Travel. Anteriormente, Head of Business Intelligence, Financial Planning & Analysis de Vodafone y Strategy Manager en Deloitte.

Alfonso Salafranca

Expert in Data Science in the Havas communications group. Formerly, Business Intelligence Director at Yperform and Head of Innovation Projects at BBVA.

Professional Outings

Management and strategic management from Big Data
Identification of business opportunities supported in data management and advanced analytics
Understanding the key components of advanced analytics and Big Data
Understanding the main Big Data development environments
Design and interactive data visualization
Critical and applied vision around the new analytical tendencies

Enrollment Procedure

Solicitud de admisión

Application for admission

Envío de documentación

Send documentation

Formalización de matrícula

Enrolment procedure

Application for admission

Complete an application form.

Documentation:

•   Copy of National Identity Card/Foreigners Identity Card/Tax Identification Number (DNI/NIE/NIF) or Passport
•   Curriculum Vitae
•   One photograph

Enrolment procedure:
Send proof of reservation.

Price: 1.800 €

Request Financial Aid >

Online Methodology

The most advanced e-Learning methodology that makes it possible to make academic excellence compatible with personal and professional obligations.

Never alone

E-Learning training based on the permanent accompaniment of students. Our team of pedagogical instructors will actively and reactively help participants achieve academic success.

Direct contact with teachers and students

Live online classes: ask questions and receive answers. All sessions are saved for later viewing. On the platform, the student has different tools to communicate with his or her colleagues or carry out teamwork.

Self-assessment activities and systems

The methodology includes self-assessment activities and systems so that participants can know their level of progress in their studies and the degree of knowledge achieved at all times.

Always accessible, from anywhere

Classes and all multimedia content accessible 24 hours a day, from anywhere.

Weekly programming

The entire curriculum is broken down into weeks. Every week, students have all the information they need to advance in their programme: calendar, classes, content, activities, announcements, etc.

At the forefront of virtualization

Virtualized content under a teaching model adapted to each programme. It is carried out by an interdisciplinary and technical team that includes teachers, pedagogues, instructional designers and programmers.

CEU

numbers

years of
experience

universities

teaching
centres

%
employability

200

collaboration
conventions

210.000

alumni

Advanced Programme in Big Data and Visual Analytics for Decisions Making (Online)