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International Business

International Business

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Competitors joined by a 'win-win' situation
Monday, 9 november 2020
International Business

Competitors joined by a 'win-win' situation

Why would rival companies establish an alliance? Is a partnership with a competitor a safe strategy? What are the pros and cons of this kind of coalitions?
Read more >
Are live-streaming sales just a Chinese phenomenon?
Monday, 1 june 2020
International Business

Are live-streaming sales just a Chinese phenomenon?

Live-streaming sales have been a quite remarkable phenomenon during the lockdown in China. Can the success of this strategy be replicated in the rest of the world?
Read more >
Working in slippers, a new reality or a temporary circumstance?
Monday, 13 april 2020
International Business

Working in slippers, a new reality or a temporary circumstance?

The spread of COVID-19 has had, as a side effect, the rapid adoption of telework by many companies worldwide. Will they continue to work remotely in the future?
Read more >
 New trends in the world of business trips
Monday, 24 february 2020
International Business

New trends in the world of business trips

Many professionals have no choice but to move to other locations to work, but has something changed on business trips in the last few years?
Read more >
Buying with words
Monday, 27 january 2020
International Business

Buying with words

Experts point out that, in the coming years, voice commerce will have a considerable weight in e-commerce. What are the keys on which this prediction is based?
Read more >
Five global trends that are shaping tomorrow’s customers
Monday, 25 november 2019
International Business

Five global trends that are shaping tomorrow’s customers

It is important to know who our target audience is to decide what direction to take. What do current clients teach us about future consumers? What global trends do we observe?
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The question of where
Monday, 28 october 2019
International Business

The question of where

In a global context, finding a place becomes a decisive factor. That being the case, what are the keys to offshoring?
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Can we be geo-blocked in the digital economy?
Monday, 7 october 2019
International Business

Can we be geo-blocked in the digital economy?

To what extent is digital commerce open, global and flexible? What barriers can we find on online sales? Are there geo-blocked users within our borders?
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Who will knock on your door?
Monday, 1 july 2019
International Business

Who will knock on your door?

Large companies are looking for solutions to put an end to the “last mile” problem. Their star proposal is delivery robots. Who are these robots?
Read more >
When the goal is to sell an image, not products
Monday, 10 june 2019
International Business

When the goal is to sell an image, not products

Are physical stores doomed to disappear? Why do the most prominent firms bet on large stores in the age of e-commerce?
Read more >
The truth of dumping
Monday, 20 may 2019
International Business

The truth of dumping

The terms "dumping" and "antidumping" frequently appear in the media. Do we know what they mean? What do these international trade strategies consist of?
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The paradox of the last mile
Sunday, 28 april 2019
International Business

The paradox of the last mile

Logistics face a great paradox. The closer the product to its destination is, the more obstacles it finds. How to solve the last mile problem?
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E-commerce, a challenge and an opportunity
Monday, 25 march 2019
International Business

E-commerce, a challenge and an opportunity

E-commerce is rising in importance against traditional trade. In turn, the logistics which is linked to electronic commerce is growing by 20%. How can this affect international trade?
Read more >
How can a WMS transform a warehouse?
Monday, 4 march 2019
International Business

How can a WMS transform a warehouse?

The development of e-commerce brings along a new logistic proposal. What challenges will the professionals in charge of these new warehouses have to face?
Read more >
Once the decision to import has been made…
Monday, 11 february 2019
International Business

Once the decision to import has been made…

In this global context, importing can open up a great business opportunity. What are the initial keys to undertaking an import process?
Read more >
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Universidad CEU San Pablo
Universitat Abat Oliba CEU
Universidad CEU Cardenal Herrera
Leadership

The common denominator of CEU IAM programs is Leadership. Fruit of which maintains a unique alliance in Spain with the Center for Creative Leadership. Currently, one of the best leadership programs in the world is taught in all its executive courses.

CEU IAM understands that there is a great need to train professionals capable of leading their organizations in a changing, digital and international environment. Managers are needed to lead the changes, inside and outside their borders, and to generate a positive and profound impact on people and organizations.

Center for Creative Leadership

 

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CEU Institute for Advanced Management is a member of AACSB International
(Association to Advanced Collegiate Schools of Business)

 

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