Keys to recovering from marketing and communication activity

The brands have not stopped communicating during this period of crisis of the COVID-19, especially through social networks. However, great challenges are being faced in the recovery of activity, mainly in marketing, one of the items that has suffered major cuts from the budgetary point of view.
Redesigning the marketing plan and launching a new action plan may imply a new positioning statement, the need to redesign our product portfolio and our prices, to focus more on solidarity projects in a structural and strategic way, or what it is Most importantly, understand that our client has changed forever.

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